Podcast

How Running a Proof of Concept Can 3X Your Rents

Episode 8

Photo of Nick Chapman

Guest

Nick Chapman

Principal, South East Family Housing

Photo of Eden Chai

Host

Eden Chai

Co-Founder & CMO, Flair

Repositioning is thrown around a lot in multifamily, but how do the very best pull it off? Tune in to this weeks episode to learn how our guest, Nick, bought a 26-unit studio complex in Wilmington, NC, and turned it into a high-performing property by targeting travel nurses. He breaks down how he proved his hypothesis for increasing rents before closing the deal, the marketing channels he used, and his sales process that resulted in 200 signed leases.

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