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Automate Google Ads so you can focus on strategy

Flair eliminates manual and repetitive work for multifamily marketers and managers to increase occupancy, headache-free

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Testimonials

See What Our Customers Have to Say

Don’t take our word for it. Read what our customers say about us!

Before Flair, when we needed traffic our hands were tied in long term contracts. Flair lets us flex our budget according to the needs of each property. We also love how it adjusts according to our availability, which other sources haven’t been able to offer us.

Naftali Levenbrown

Director of Operations at Blue Leaf Residential

You know multifamily marketing inside-out

The problem? Your PPC ad campaigns are gray-hair-increasing
(and Xanax-inducing)

“I’ve got a perpetual bandwidth problem. How am I supposed to hit my benchmarks if management won’t increase my budget?”

“If I have to deal with one more 40-thread-email chain, I will SCREAM. Why does every little update take my agency forever? I’m wasting my time here.”

“Honestly? We’re wasting our budget on unqualified leads, but there’s no way we can update each ad every time we change our price… It sucks.”

Sounds familiar?

Agencies

They are expensive, take WAY too much time, and lock you into Forever Contracts.

In-house

Sounds nice, but you don’t have the resources, skills, or time to get it done right.

You know your choices – and you don’t like them

What if I told you that there is a better way?

Meet Flair: The easiest, quickest, and smartest way to advertise your properties.

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With Flair you get

Start or stop campaigns with 2 clicks, change your marketing budget as needed, and update your pricing within seconds. Log into your portal and feel the freedom. You da boss.

Our onboarding process is butter-smooth and cheetah-quick, allowing you to launch within 1-2 days. Centuries-long onboarding with lots of excel files and emails? Nope. We like to save time.

Some months are busier than others – why should your advertising budget be the same? Flair offers month-by-month contracts because we care about your success more than our bottom line. Pause in 1-click in the portal.

Our life-changing AI generates and manages your Google Ad campaigns for you, saving you hours of repetitive labor and increasing your ROI — without the hassle and expense of an agency.

Some of the awesome things Flair offers

Dynamic Pricing

Say goodbye to wasted budget and unqualified leads with Flair’s dynamic pricing. Set your budget and watch your rents automatically update across all platforms in real time. Average save: 27%

Because the 1980’s called and said slow-and-steady doesn’t win, after all.

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Campaign Control

Start campaigns, stop campaigns, and adjust your budget with 1-2 clicks. No more email ping-pong between you and your agency. Act when you want, how you want, if you want. #freedom

Because you don’t wanna wait 5 days for every little change.

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Predictive Advertising

Our AI adjusts your budget allocation, keywords, and overall strategy based on your unit availability. Say goodbye to big emergencies and frantic agency emails. Predictive, not reactive, for the win.

Smart leaders think ahead. Brilliant leaders use Flair.

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Data Portal

View data in real-time in your customer portal. Numbers, trends, and patterns give you transparency and knowledge, so you’re not just guessing. Answer management’s questions with confidence and aplomb. Yaaas!

If knowledge is power, you’ve got a regime, man.

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Watch multifamily marketing catch up to the 21st century

  • With an agency

  • step 1

    Sign contract.

  • step 2

    Give the property manager your account details

  • step 3

    Wait 5+ business days for account to go live

  • step 4

    Pricing change? Email account manager

  • step 5

    Budget adjustment? Email account manager

  • step 6

    Want to stop a campaign? Email account manager. (Account manager’s response: You must wait 30 days to exit the contract.)

Total:2.361 centuries and 467 coffees🕜

  • With Flair

  • step 1

    Set up property with a few clicks.

  • step 2

    Go live within 1-2 business days.

  • step 3

    Pricing change? Auto-updates.

  • step 4

    Budget adjustment? Click.

  • step 6

    Want to stop a campaign? Click.

Total:

6 clicks 🍸

Want to maximize your budget,
bandwidth, and brainpower?

Let’s Talk

Get in form

Fill out a short form containing your property name, URL, and tracking information.

Get your deets

We’ll share your account details and log-in info with you. Your customer portal is your key to the universe (almost).

Get it set

Sign a credit card authorization form and set your budget. (You can always adjust your budget later.)

Get it done

Go live! Launch a campaign within 1-2 days. AI will optimize your budget with predictive marketing. Cool!

You smart marketer, you

How it works

Scale like a mountain-climber.
Chill like a boss.

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Let us count the ways

Why Flair?

We’re forward-thinking millennials who aren’t scared to challenge the status quo. “If everyone’s doing it, it must be good” is our anti-mission statement. We’re always rolling out new features (stay tuned for our virtual wallets) and thinking of new ways to make your life easier.

We strike like thunder, too. We know that drawn-out launches, lengthy processes, and time-sucking communication make you cry — so we do everything we can to move your business faster than the Energizer Bunny. Filet mignon in ramen-noodle time? Yes!

Our team is made up of “people-people”. We offer superb customer service, and will go the extra mile (or 100) to meet our clients’ needs. Get a killer customer service team that cares about your success and listens to your quandaries. At Flair, we’re rooting for you.

We’ve been where you are now, and we get it. We outlawed stuffy corporate talk and rude communication when Flair was in the womb. We respect our customers, acknowledge our shortcomings, and always look to improve. We know we’re pretty cool, but we’re also kinda humble.

Testimonials

Our customers say

Don’t take our word for it. Read what our customers say about us!

Before Flair, when we needed traffic our hands were tied in long term contracts. Flair lets us flex our budget according to the needs of each property. We also love how it adjusts according to our availability, which other sources haven’t been able to offer us.

Naftali Levenbrown

Director of Operations at Blue Leaf Residential.

Your properties called. They want Flair

If you’re sick of

Wasting your marketing budget on unqualified leads

Comparing “apples to oranges” with vendors who don’t get it

Playing email ping-pong with your agency every day

(Score: 11-7)

And you’re ready to

Optimize your spend with automated Google Ad campaigns

Use predictive AI to plan ahead (Bye, vacancy emergencies)

Control your campaigns with a couple of clicks

(#power)

“I can’t believe we didn’t do this earlier.”

- You, next Tuesday.

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  • Flair
  • We build marketing software to help you kick more ass at multifamily marketing.

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